Asteria Hair sells wigs in a lot of shapes. Its catalog spans HD lace fronts, glueless wigs in a Ready To Go line, weave bundles, and lace closures and frontals, in textures from straight to kinky curly. With that much range, a first order is harder to pick than it should be.
This guide sorts it out in plain terms. It covers who is behind the brand, what the product-page vocabulary means, how to match a wig to your routine, how Asteria Hair stacks up against Unice, how to look after human hair, and what to know about shipping and returns before you check out.
Everything below comes from the brand’s own published pages and policies, plus what a third-party review site says about the brand. Where the brand makes a claim, the guide says so. Prices are regular listing prices, rounded, and they can change, so check the current price before you order.
Who Is Behind Asteria Hair
Start with the paperwork. The company behind the storefront operates under the legal name LONGYIHK IMP EXP CO., LIMITED, with its base in North Point, Hong Kong. By its own account, the brand holds 10 patents, runs research labs of its own and has sent out more than 570,000 units.
Customer support comes out of that same Hong Kong operation and keeps a Sunday-to-Friday schedule, opening at 5:00 PM and closing at 3:00 AM Pacific time. The brand says its support staff log more than 200 hours of training before they take on customer accounts. Wholesale and dropshipping buyers get their own channel, with no minimum order quantity, handled through a WhatsApp contact that is separate from the main support line. That line is aimed at resellers rather than everyday buyers.
The story the brand tells about itself is shorter. Its about page does not feature a founder. It opens with one origin line instead: the company began in a grandmother’s braid shop. Its slogan, “As Yours Tiara,” presents every customer as royalty in their own hair, and the brand says it builds each wig with the care a family braid shop would put in.
For a buyer, the practical takeaway is that the reassurance here comes from the patent claims, the inspection process and the scale of the operation, not from a founder’s personal story. If that works for you, the rest of this guide shows how to choose well.
What the Wig Terms Mean
Four ideas come up again and again on Asteria Hair’s product pages: hand-tied construction, HD lace, SmartTape and the 16-point inspection. Here is what each one means for how a wig looks and wears.
Hand-tied fronts and pre-plucking
On a hand-tied front, the strands are knotted into the lace one at a time rather than machine-wefted. The brand says this is what lets the hairline look as if it grows straight from the scalp.
The brand also states that every unit ships lightly pre-plucked to cut your installation time. Heavier plucking or knot bleaching can be requested through customer service.
HD lace and lace sizes
HD is short for high definition. The brand describes its HD lace as thinner and more see-through than standard lace, which it says lets the lace sit close to invisible once it has been tinted and blended.
Lace comes in several footprints. Frontals come as 13×4 or 13×6, and the range also includes full lace and 360 lace. Closures come in 5×5, 6×6 and 6×8. A larger lace area gives you more room to part the hair, which matters in the choosing section below.
SmartTape
SmartTape is the brand’s own patented tape system. The brand says it reduces slipping by 90% compared with standard wig tape, and that paired with the standard medium cap it is meant to keep the wig in place for a full day without frequent re-securing.
Treat the 90% figure as the brand’s claim. It is not an independent measurement.
The 16-point inspection
The brand says every wig passes a 16-point quality check before shipping. The full checklist is not published, so buyers cannot see what the 16 points are. Like SmartTape, it is best read as a brand claim.
Textures, Lengths and Hair Origin
Here is the range at a glance, as the brand lists it.
- Textures: eight families, namely straight, light Yaki straight, body wave, loose wave, water wave, deep wave, curly and kinky curly
- Lengths: 14 to 40 inches, though the water wave listing stops at 36
- Hair: listed as 100% human hair, described as virgin Brazilian, Peruvian or Malaysian depending on the style
- Colors: natural shades, blonde, brown, burgundy and ginger, plus highlighted and ombre finishes
- Cap: medium as standard, with a 22.5-inch circumference and an adjustable back strap
Because the hair is human hair, it takes color within limits. The brand puts the ceiling at shade #27, says darkening is easier than lightening, and recommends a professional salon over a home attempt. For a different shade without coloring anything yourself, the catalog includes pre-colored options such as the Chocolate Brown HD Lace Front Wig.
If the medium cap does not suit your head, custom sizes can be requested through customer service. They add processing time before the order ships.
Match the Wig to How You Live
A good way to narrow the catalog is to start from what you need the wig to do. Three questions cover most of it.
Start with fit and budget
Check the cap first. The standard size is medium, so if your head runs smaller or larger, ask customer service about a custom cap before you order and allow extra time for it.
On budget, the styles with the most reviews on the brand’s own site sit toward the low end of its price range. The Long Curly style costs about $124 at Asteria Hair, the lowest of the seven styles in the table further down, and the brand’s page shows it with a 5.0 average. Pay more only for something specific, such as a loose deep wave or a pre-colored shade.
Think about color before you buy
Lightening stops at shade #27, so it is smarter to start close to the shade you want than to plan a big color change at home. Ask about pre-lightened options at checkout, or look at a pre-colored style, instead of counting on a home bleach job.
Decide how much work the install should be
For the least effort, look at the glueless Ready To Go line. These wigs arrive cut and styled, so there is no plucking or lace-tinting step left for you to do. The price of that convenience is a narrower choice of colors and textures than the full lace catalog offers.
If a natural hairline is the priority, choose an HD lace front or a 13×6 frontal rather than a standard closure, because the finer lace does its most important work at the part and along the hairline. With SmartTape added, the brand describes the build as secure enough to last all day with no visible lifting.
If you want to part the hair in several places, pick a larger lace area. With 360 lace or full lace, you can part the hair in more places and sweep it back in more ways than a 13×4 frontal permits. Expect to pay more, because a larger lace area takes more hand-tying labor.
Styles With the Most On-Site Reviews
These seven styles have the highest review counts on the brand’s own product pages. Prices are the regular listing prices at Asteria Hair, rounded, and review counts are the brand’s own, rounded. Each one shows a 5.0 average on the brand’s site.
| Style | Price (about) | Reviews on the brand’s site (about) |
|---|---|---|
| Straight Transparent HD Lace Front Wig | $132 | 730 |
| Long Curly HD Lace Front Wig | $124 | 630 |
| Body Wave HD Lace Wig | $132 | 600 |
| Water Wave HD Lace Wig | $133 | 570 |
| Deep Wave Long Hair Wig | $141 | 480 |
| Loose Deep Wave HD Lace Front Wig (long hair) | $186 | 270 |
| Chocolate Brown HD Lace Front Wig | $165 | 230 |
- Straight Transparent: the highest review count in the whole catalog on the brand’s site, offered from 14 to 40 inches.
- Long Curly: the lowest price of the seven, with the second-highest review count on the brand’s site.
- Body Wave: a relaxed wave for everyday wear, between straight and curly.
- Water Wave: a more defined wave than body wave, listed from 14 to 36 inches.
- Deep Wave: more texture than the body wave and water wave styles, with a small price premium.
- Loose Deep Wave: a longer option in a looser deep wave, priced above the standard lace front range.
- Chocolate Brown: the pre-colored style with the most reviews on the brand’s site, for a shade change without dyeing or bleaching at home.
If you want a closer read on the curly pick, here is our full verdict on the Asteria Hair Long Curly HD Lace Wig. To browse the whole range, head to Asteria Hair’s own store.
What Reviews Say About the Brand
The most-reviewed styles on Asteria Hair’s own product pages all show a 5.0 average. Those reviews were collected on the brand’s own site, so they are the brand’s numbers rather than a neutral tally.
A third-party review site tells a more mixed story, putting the brand near 4.1 out of 5 across more than 400 reviews. On that site, some buyers describe repeat orders over five or more years and single out responsive customer service.
The most common complaint there is about the lace: some reviewers say it arrived looking quite different from the listing photos. A smaller number report trouble getting a full refund on a disputed order, and many others describe returns that went smoothly with fast refunds.
That does not mean orders routinely go wrong. What it shows is that the brand’s own ratings and the third-party score point in different directions. The recurring complaint is lace appearance, not the curl or the texture, so that is the thing to inspect first when your package arrives.
If lace matching matters a lot to you, read a few third-party reviews for your exact style before checking out. Take photos as soon as the package is open and before the wig goes on your head, so you have a record if something is wrong.
Asteria Hair Compared With Unice
Unice also sells human hair wigs with hand-tied HD lace fronts, and it has been on the market longer than Asteria Hair, which makes it a fair yardstick. This is how the published details line up.
| Detail | Asteria Hair | Unice |
|---|---|---|
| Price range | About $124 to $187 for standard HD lace wigs at regular prices; premium and specialty styles cost more | Roughly $100 at the entry level, rising to $2,000 for its top pieces |
| Hair label | No letter grade published | “12A grade Remy” |
| Lace front | Hand-tied HD lace | Hand-tied HD lace |
| Return window | 30 days on unused items | 30 days on unused items |
| Return postage | Paid by the buyer; the exceptions are a wrong item or an obvious quality fault | Free returns and exchanges in the U.S. |
| Flash-sale and final-sale items | Not returnable | Not returnable |
On price, a standard-length HD lace wig costs about the same at either brand, though Unice’s range stretches far higher at the top end. On hair labeling, Unice markets its hair as “12A grade Remy”, which refers to cuticles that all face one direction to limit tangling. Asteria Hair publishes no letter grade and leans on SmartTape and its 16-point inspection instead.
There is also a gap in the review picture. Asteria Hair’s ratings on its own site run close to perfect, while a third-party review site puts the brand closer to 4.1 out of 5. That gap deserves weight whichever brand you pick.
Shoppers who value a longer track record and a stated hair grade may lean toward Unice. Shoppers who want hand-tied HD lace with plenty of on-site reviews at a comparable price, and can live with paying return postage themselves, may find Asteria Hair worth a look.
Wash Day, Heat and Storage
Asteria Hair publishes detailed care instructions for its human hair wigs, and following them is what keeps the texture and the lace edge in shape. The routine below starts with what happens between wears, then moves to heat and wash day.
Between wears
During short breaks, keep the wig upright on a stand or mannequin head instead of folding it away in a drawer. Over the long term, a satin bag stored in a cool, dry spot out of the sun is the better home.
The brand does not recommend sleeping in a wig. If you must, use a satin scrunchie or bonnet to hold it, or at the very least sleep on a satin pillowcase. Rotating with a daytime wig also helps each one last longer.
With a lace front, clean your face using a washcloth instead of running water straight over the lace edge. That protects the edge.
Heat styling
A heat protectant goes on first. The brand’s ceilings are 350°F for colored hair and 400°F for natural shades, and a hot tool should rest on the hair for 30 seconds or less per pass.
Wash day
For daily wear, the brand suggests washing and conditioning about twice a week. It calls for cold water every time, never hot or warm, because it says heat is harder on both the lace and the hair.
- Wet the wig with cold water, then spread a dime-size amount of conditioner through it with your fingers.
- Leave the conditioner on for 5 minutes, with no scrubbing, and rinse it out until the water is clear.
- Blot the wig with a towel and let it air dry somewhere cool, not in front of a heat source.
For lightened styles and #613 blonde, the brand adds a purple shampoo, kept on for no longer than 3 minutes, to hold yellow tones down. A deep conditioning mask for color-treated hair goes with it.
Swimming and shedding
A human hair wig can go in the water, but the brand says to wear a swim cap or pin the hair into a protective updo first, because chlorine and salt water can both harm hair over time.
The brand also says some shedding is normal, since human hair loses roughly 50 to 100 strands a day, and a little loosening is expected, especially in curly or wavy textures. If clumps come out instead of single strands, tell customer service.
Shipping, Returns and Buying Direct
Shipping and returns at a glance
This table collects the brand’s published terms in one place.
| Topic | What the brand says |
|---|---|
| Processing | 1 to 3 business days, with in-stock items often leaving within 24 hours of confirmation |
| Delivery | 2 to 7 business days once the order has shipped; a two-day expedited option ships from a U.S. warehouse |
| Shipping cost | Standard shipping is generally free; flash-sale products and certain addresses outside the U.S. are exempt |
| Return window | 30 days from delivery, for unused items in their original condition |
| Return postage | Paid by the buyer; the exceptions are a wrong item or an obvious quality problem |
| Final sale | Flash-sale and limited-sale items cannot be returned, exchanged or refunded |
| Refunds | 1 to 2 business days once the returned item has arrived and been checked; refunds to a PayPal balance tend to land at once, while card and bank refunds take longer |
| Order changes | Email [email protected]; the brand guarantees a reply within 24 hours, though changes after shipping are not always possible |
| Payment | PayPal, debit and credit cards, with PayPal Pay in 4 and AfterPay as installment options; prices can be paid in USD, AUD, GBP, CAD, EUR and ZAR |
Buying from the right place
Knockoff wigs are a known problem online. A photo can be lifted from a brand’s pages by anyone, and the quality of the lace only becomes clear after delivery.
Ordering direct keeps you under the brand’s own 30-day return policy and gives you a direct line to customer service at [email protected] if something goes wrong. The brand’s own site also lists the entire range, new arrivals included, along with the expedited shipping options.
If you buy anywhere other than Asteria Hair’s own site, make sure the seller is authorized before you pay. Some sellers advertise unrelated or inferior wigs with a name or photo that resembles Asteria Hair’s, and a purchase made that way usually falls outside the brand’s return window.
That matters most for lace problems, the most common complaint on the third-party review site. Without a direct channel back to the brand, a lace issue is harder to dispute. You can start from Asteria Hair’s own website, which is where this link opens.
FAQ
Is Asteria Hair really human hair?
That is what the brand states. It describes its whole range as 100% human hair that can be restyled.
Can I cancel or change an order?
Write to [email protected] as early as possible. The brand guarantees an answer within 24 hours, although it cannot always change an order once it has shipped.
What if the lace looks different from the photos?
That is the most common complaint on the third-party review site. Photograph the wig on arrival, before you try it on, and contact customer service quickly, since the return window is 30 days and the wig must be unused.
Can I color a wig lighter than shade #27?
The brand’s limit is shade #27, so anything lighter falls outside its guidance. It says darkening is easier than lightening.
How long does an order take to arrive?
Allow 1 to 3 business days for processing, then 2 to 7 business days for delivery. A two-day expedited option ships from a U.S. warehouse.
When is customer support available?
Support is staffed from 5:00 PM until 3:00 AM Pacific time, Sunday to Friday. The wholesale and dropshipping line is separate and uses WhatsApp.
Can I use hot tools on the wig?
Yes, as long as a heat protectant goes on first. Stay under 350°F on colored hair and 400°F on natural shades, and keep each pass to 30 seconds or less.
Is shedding normal?
Some is. The brand says human hair loses roughly 50 to 100 strands a day, so a little loosening during washing is expected. Clumps coming out are not normal and are worth reporting to customer service.
